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Terms & Conditions

As part of eBay’s ongoing support for our sellers, we are expanding this promotion to allow more businesses to take part in it. Businesses who are currently participating in the Promotion will also receive these benefits for longer. Section 1 of these Terms & Conditions is therefore replaced with the following:

1. Promotion Period

The zero Insertion Fees (“IF”) on 150 listings per month promotion (“Promotion”) will be valid for new Business Seller accounts that register on (the “Site”) after 00:00:01 on 3rd May 2020. The Promotion will be valid for (i) 90 days from the date you registered on the Site; or (ii) until 23:59:59 on 30th September 2020, whichever is earlier (“Promotion Period”) and is only valid for listings created on the Site. All times are as per the local UK time. Participation in this Promotion does not reduce the zero IF allowance of any users who registered on the Site before 1 August 2020 and were eligible for the previous promotion under which they received zero IF on 250 listings per month.

2. Eligibility

This Promotion is open to new eBay business sellers who:

  1. register on the Site after the start of the Promotion Period; and
  2. have a registered address in the UK.
Participation is linked to the seller and is not transferable.


3. Promotion and Procedure

  • The Promotion is valid for 150 listings per calendar month and you will receive the benefit of the Promotion from when you register on the Site. E.g. - if you register on 28 March 2020, you will receive the Promotion (i.e. zero IF) on 150 listings for August 2020. Regardless of how many you use, you will be eligible for 150 listings for September and so on each month until the end of the Promotion Period. If you register on the Site on 5 September 2020, you will receive the Promotion on 150 listings for September and will not receive any benefit for the period during which the Promotion was open but you were not registered on the Site.

  • Any fixed price and auction-style listing (new or renewed) which are created during the Promotion Period, subject to the exclusions below, are eligible, and will count against your monthly allowance.  

  • Listings will qualify for the Promotion if the item is listed, relisted, renewed or scheduled to go live before the end of the Promotion Period. Listings which are relisted or renewed after the Promotion Period will be charged the standard IF rate.

  • If a listing that is eligible for the Promotion had previously closed without a successful sale and is manually re-listed during the Promotion Period, it will form a part of the 150 listings limit of the Promotion.

  • Listings do not have to successfully sell during the Promotion Period to be eligible.

  • Items that are automatically relisted through the Automatic relist function or the Good ‘Till Cancelled function will count against your free IF allowance.

  • Sellers are not required to actively opt-in to the Promotion.

  • Any other fees (such as listing upgrade and final value fees) will still apply and will be charged in accordance with the eBay fees policy.

4. Restrictions and exclusions

The following are excluded:

  • Private sellers.

  • Sellers who registered prior to the Promotion Period. For the avoidance of doubt - new accounts created by existing sellers are excluded as they are not new eBay Business Sellers.

  • Sellers who do not meet eBay’s minimum seller performance standards. Please sign in to My eBay and view your Seller Dashboard to verify whether your account is currently meeting the standards.

  • Identical listings that don’t comply with our duplicate listings policy.

  • Any items listed that don’t comply with eBay’s listing policies or prohibited and restricted items policies.

  • Any items listed during the Promotion Period but scheduled to go live after the end of the Promotion Period.

  • Any items listed in the ‘Property’, ‘Cars, Motorcycles & Vehicles’ and ‘Coins, Banknotes & Bullion’ categories.  
  • Any listing formats other than fixed price and auction-style.

  • Any listings not created on the Site (

5. General

  • Any attempt to manipulate the Promotion is prohibited and will result in exclusion from participation.

  • The Promotion is only open to new eBay Business Sellers. Existing sellers who attempt to circumvent this by creating new accounts will be removed from the Promotion, be liable for any fees credited to or not paid by them under the Promotion and may face additional sanctions in accordance with the eBay User Agreement.

  • As a new eBay seller, you may be subject to certain selling allowances or limits. These will still apply and the Promotion does not remove such limits. You may be able to increase this allowance by providing additional verification.

  • eBay reserves the right to exclude users and disqualify any IF discounts arising from unreasonable pricing practices including manipulation of postage costs or acting in a way which would be considered fee avoidance.

  • eBay reserves the right to suspend, change or cancel the Promotion at any time, in the event of circumstances arising which, in eBay's opinion, make it necessary for it to do so. eBay reserves the right to add additional terms and conditions for certain parts of the Promotion.

  • eBay also reserves the right to exclude users on the basis that their seller accounts have fallen below the minimum required seller performance standards or for any reason in eBay’s absolute discretion. Sellers should confirm eligibility by checking their account status on My eBay.

  • The decision of eBay regarding any aspect of the Promotion is final and no correspondence will be entered into.

  • eBay reserves the right to verify your eligibility for this Promotion.

  • eBay may also disqualify any entrant who does not act in accordance with these Terms and Conditions (or is acting in a way which contravenes the spirit and intention of these Terms and Conditions) or eBay's User Agreement, and/or any policies that eBay may communicate to you.

  • These Terms and Conditions are governed by the laws of England and Wales. Each party irrevocably agrees to the exclusive jurisdiction of the English courts over any claim or matter arising under these Terms and Conditions.

6. Limitation of liability

  • eBay makes no representations or warranties of any kind regarding any product or service provided by any third party in connection with any Promotion.

  • eBay shall not be liable, in contract or tort (including negligence) or the breach of statutory duty or in any other way, for the loss or damage howsoever arising suffered by the entrant resulting directly or indirectly from entry to this Promotion. Nothing in these terms shall limit eBay's liability for death or personal injury resulting from negligence or fraud.

  • eBay will not be responsible for any third party's performance or failure to perform any services related to any Promotion, or for any costs, damages, accident, delay, injury, loss, expense, or inconvenience that may arise in connection with the use of the Promotion, provided that nothing shall limit eBay's liability for death or personal injury caused by its negligence.

  • eBay does not accept, and is not responsible for, any lost or delayed entries. eBay reminds entrants of the nature and limitations of the Internet and is not responsible for any problems or technical malfunctions of any communications network, online system or computer hardware or software that may affect entry to the Promotion.

  • Although eBay will use reasonable efforts to ensure that all information relating to the Promotion ("Promotion Material") is accurate, eBay is not responsible for any problems or technical malfunctions of any communications network, online system or computer hardware or software failure that may affect eBay's operation of the Promotion or the Site, including without limitation the accuracy of any Promotion Material.

7. Organiser

The Promotion is organised by eBay (UK) Limited, who may carry out this organisation through its local subsidiaries, and whose address is 1 More London Place, London, SE1 2AF, United Kingdom.

For more information about how eBay is supporting businesses during the developing COVID-19 situation, please visit:

Last updated: 30 July, 2020.